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Diamonds

4 things to think about when selling diamond jewellery

Learn four essential things to consider before selling diamond jewellery in South Africa, from spotting fraud to choosing a trustworthy, transparent buyer.

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With diamonds, bigger is not always better

Discover why diamond cut quality matters as much as carat size, and why an independent laboratory certificate is essential when buying or selling diamonds.

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How to sell your diamond engagement ring

Follow five practical steps to safely sell your diamond engagement ring in South Africa, from finding a reputable buyer to receiving prompt, secure payment.

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It’s easier than ever to sell gold and diamond jewellery for extra cash

Discover how easy it now is to sell unused gold and diamond jewellery for extra cash, with hassle-free valuations, upfront quotes and no regrets afterwards.

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Marquise cut diamonds

Discover the royal history behind the marquise cut diamond, from King Louis XV's court jeweller to its distinctive elongated shape in engagement rings today.

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New trend: re-using engagement diamonds

Explore the growing trend of reusing an old engagement diamond in a new setting for a second marriage, and why some couples embrace it while others avoid it.

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Out with the old, in with the new!

Redesign your outdated wedding band with The Gold Guys, who evaluate your gold or platinum and diamonds and remake your ring at trade, not retail, prices.

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Sell your old wedding ring and enjoy your new beginning

Selling your old wedding ring after divorce can help fund a new beginning. Learn how to research, clean and value your ring before finding the right buyer.

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The 4 Cs of diamond quality

Understand the 4Cs of diamond quality: cut, colour, clarity and carat, the universal grading system that determines a diamond's true value and beauty.

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Understanding the value of a diamond

Understand how a diamond's value moves from digger to polisher to wholesaler to retailer, and why The Gold Guys offers a fair price based on that true value.

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What to look for in a gold and diamond jewellery buyer

Learn what to look for in a trustworthy gold and diamond jewellery buyer, from reputation and expertise to transparent pricing and a secure location.

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In their own words

With South Africa’s trusted Gold, Diamond & Jewellery experts, selling Gold, Diamonds & Jewellery is easier than you think. When you sell gold jewellery to The Gold Guys, you can rest assured that you will get the best deal possible. It’s not just about giving our clients the right price, but also imparting knowledge for a positive experience and in so doing we develop long-term relationships.